Marketing Tips & Strategies

The Psychology of Coupon Marketing Still Relevant Today

This whitepaper written in 2009 regarding the consumer psychology behind coupon redemption has stood the test of time,...

Read More

4 Valuable Lessons From Shark Tank

Do you love watching Shark Tank? The innovative ideas entrepreneurs present and the sharks drilling presenters with...

Read More

Can You Quantify The Value Of Marketing?

For every investment made at your company, there’s an expected return. But when it comes to some expenses, like ...

Read More

Should Your Small Business Use TikTok?

TikTok may not be the first social media site you consider when trying to decide where to spend your marketing budget....

Read More

How OTT And CTV Are Shaping Marketing

Like smartphones and social media, text messaging and FaceTime it’s hard to remember a world that didn’t include...

Read More

Does A Subscription Strategy Fit Your Company?

Subscriptions are booming, with 70% of business leaders saying they will be key for revenue growth in the future. From...

Read More

8 Ways To Keep Your Emails From Ending Up In The Trash

Email is one of the best ways to connect with your audience. It’s easy to personalize, there are no character limits...

Read More

What Is Geotargeting And Can You Use It?

You may have heard of geotargeting. It’s a hot topic, most recently connected with deciphering how fraudulent voting...

Read More

A Primer On Amazon Prime Day

When a retailer is big enough to create its own holiday, it has a ripple effect.

Read More

Leave Comment